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Corporate Social Responsibility
in India & Europe : Cross Cultural Perspective
November 21, 2001, New Delhi
Presentation by Ms Ritu Kumar, Commonwealth
Science Council, UK, TERI-Europe, UK
- Approaches to corporate responsibility
- Drivers for sustainability and corporate responsibility
- Results of a snapshot poll
Approaches to CR
Philanthropic Voluntary
Commitment by cos. to public welfare
Statist State ownership
and legislation determine CR
Liberal CR
limited to shareholder interest
Stakeholder Cos.
respond to the needs of wider stakeholders
Evolving Approaches
- These approaches are prevalent in varying degrees
both in EU and India
- EU is developing CR 'models' using stakeholder approach
- Philanthropic, statist and liberal approaches dominate
in India; less engagement with other stakeholders
Drivers for Sustainability
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Global markets
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Otto (Ger) B&Q (UK)
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Tiruppur
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Regulatory frameworks
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Strict compliance
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Weak enforcement
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| Civil society/ NGOs |
BP, Shell |
HLL |
| Business Ethics |
Coop Italia Cadbury (UK) |
Tata |
| Technology |
Vestas (DK) |
Ion Exchange |
| Investor Expectations |
SRI is increasing |
SRI is negligible |
Snapshot Poll : India
- High expectations from companies are not yet matched
by judgements about corporate responsibility
- More trust is placed in the press, media and NGOs
than in business
- MNCs viewed with suspicion
- Gender discrimination is a real issue in the workplace
- Worker and management have sharply diverging perceptions
of working conditions
- Need for a greater role of NGOs and other interest
groups
www. teriin.org
www.commonwealthknowledge.net
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